McLaren Sydney has been named one of the British supercar makers’ top 12 global retailers after claiming the McLaren Retailer of the Year title in the Australia and New Zealand (ANZ) sub-region.
Representing one of six retailers competing from the ANZ region, the triumph sees McLaren Sydney join McLaren’s Premier Club – alongside 11 other McLaren retailers worldwide.
It is the company’s first annual competition stage to celebrate the highest standards of business, sales and customer service within the global McLaren retailer network.
“Many congratulations to McLaren Sydney for their success in 2023. The awards epitomise excellence among our top retailers, showcasing their exceptional service to McLaren supercar owners,” McLaren Automotive Asia Pacific regional director Charlotte Dickson says.
“I am pleased to extend a warm welcome to McLaren Sydney into the Premier Club of our top retailers,” she says.
“We are extremely honoured and excited to receive this recognition from McLaren Automotive,” McLaren Sydney dealer principal Matt Tunstall says.
We have embodied McLaren’s excellence and consistently strived to exceed our customer expectations,” he says.
McLaren Sydney now goes forward to the next round of the awards competition to find winners of each region (Europe, Middle East and Africa; Asia Pacific and China; and The Americas).
The McLaren regional winners for Europe, the Middle East and Africa, Asia Pacific and China, and The Americas, culminating in the crowning of the overall McLaren Global Retailer of the Year 2023, will be announced later this year.
As well as being acclaimed as the world’s top McLaren retailer, the winner of the overall title will see their name engraved on the Retailer of the Year trophy, which will go on display in the Technology Centre trophy cabinet at the heart of McLaren Automotive in Woking, UK.
Regional winners will each receive a Premier Club trophy to display in their showrooms.
This is the eighth year of the McLaren Retailer of the Year award, recognised worldwide as a gold supercar customer service and retail business administration standard. To determine each winner, McLaren Automotive benchmarks multiple business areas every month using a digital scorecard.
The retail network is measured against various areas, including new and used sales, parts, service, options uptake and operational excellence, all weighted to ensure retailers of all sizes can compete on an even basis.
“Just as McLaren exemplifies a commitment to high performance and customer satisfaction, McLaren Sydney mirrors these values with unwavering dedication.
Through events such as the Artura track day and the 750S unveil in the shadow of Sydney Harbour Bridge, both are examples of their consistent and strong team ethos in bringing McLaren to the heart of the Sydney clientele,” Dickson says.
