Carsales has announced that it will extend its partnership with the Sydney Swans, the AFL’s premier team, for another season.
The partnership, which first began in the 2023 AFL season, continues to celebrate the two brands’ shared values of passion, integrity, and teamwork.
With the Sydney Swans making it to the 2024 AFL Grand Final and boasting the most extensive AFL fan base, over one million supporters, Carsales is proud to continue its support for the next season.
This partnership highlights Carsales’ ongoing commitment to Australia’s vibrant sports culture.
“At Carsales, we value high performance and teamwork, knowing that success and standing out in our field requires a collective effort. We’re excited to continue partnering with such an exceptional group of players, leaders, and team members,” Carsales managing director Paul Barlow says.
Reflecting on our journey so far, we’ve shared some incredible moments – from the Mardi Gras celebrations and the launch of our first collaborative ad to unforgettable training nights at the Sydney Cricket Ground. We couldn’t be more excited to see what the next season brings us.”
“We’re thrilled to extend our partnership with Carsales and continue standing alongside a leading brand in their category,” Sydney Swans chief executive Tom Harley says.
“Sydney Swans and Carsales align strongly, with both brands focused on enhancing the experiences of our members and community through innovation. We look forward to many more shared opportunities to engage our fans and are thrilled to have car sales cheering us on for another great season,” he says.
This extended partnership comes at an exciting time for Carsales as the brand continues to strengthen its involvement in Australian sports.
From AFL to NRL to the Super Netball League, Carsales supports various teams that shape Australia’s sports culture, connecting with communities and celebrating the spirit of competition and collaboration.
