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Ram Trucks Australia celebrates 30,000 units with new finance offer

by Robert Barry
May 2, 2024
in Industry News, Featured
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Ram Trucks Australia has remanufactured its 30,000th vehicle at its Melbourne Manufacturing Facility – a Ram 1500 Big Horn.

The Billet Silver Crew Cab with 6’4” cargo tub marks a significant milestone in the Ram Trucks Australia journey, which began in 2014 with the Ram 2500 HD rolling off the production line. 

Since then, the brand has grown to offer Australia’s largest and most comprehensive range of full-size pick-up trucks.

To celebrate the 30,000th full-size pick-up truck and in preparation for the end of the financial year, Ram Trucks Australia has a new finance deal.

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‘Mates Rates’ is a no-deposit 4.99% finance offer for Ram 1500 Big Horn models sold and delivered between May 1 and June 30, 2024.

“30,000 vehicles is a significant car park in anyone’s books – that it came about in a segment that didn’t exist a few years ago is a testament to the hard work of everyone involved,” said Ram Trucks Australia general manager Jeff Barber.

“From our partners in the US and Melbourne to our dedicated dealer network in Australia and New Zealand, the Ram Trucks business proves that it’s possible to establish an OEM-level automotive manufacturing capability in Australia despite the closure of local automotive brands.

“The lead up to the end of the financial year is always peak buying time for small to medium business owners, and this ‘Mates Rates’ finance offer is a compelling deal on the entry point to the Ram Trucks range.”

The Ateco Group is the world’s only Ram-authorised manufacturer of right-hand drive Ram trucks. The relationship with Ram Trucks in the USA began in late 2013.

 All Ram Trucks Australia vehicles are international-spec vehicles – delivered straight from the global Ram Trucks production line in the US – uniquely coded for the Australian and New Zealand markets and the local build process at the Melbourne Manufacturing Facility.

Ram Trucks Australia is the biggest full-size pick-up truck manufacturer in Australia. With a significant parts warehouse and inventory, along with 73 dealers throughout Australia and New Zealand, this fast-growing vehicle segment has substantial local supply chain benefits.

It employs 400 people and has two dedicated production lines in Clayton, Victoria, which can produce 50 full-size pickup trucks daily. The RAM Trucks Australia range starts with the 1500 Big Horn, 1500 Laramie, 1500 Laramie Sport, 1500 Limited, 2500 and 3500 Laramie Heavy Duty, and the 1500 TRX Final Edition.

Tags: Jeff BarberRam Trucks Australia
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Robert Barry

Robert Barry has been reporting on the Australasian automotive and transport sector since June 2003. A member of the New Zealand Motoring Writers Guild since 2005, Robert has also previously held the positions of secretary, vice-president and president. His work has appeared in newspapers, magazines, and on the web. He holds a Class 2 and a Class 4 heavy transport licence and knows his way around a manual transmission.

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