The Tesla Model Y became New Zealand’s best-selling new vehicle in November 2022 reflecting the changes in that market since the Ardern government introduced its Clean Car policy.
The Motor Industry Association of New Zealand says its new vehicle market in 2022 has been affected by changes to Clean Car Discount introduced on April 1, and the Clean Car Standard which is about to take effect on January 1, 2023.
According to MIA principal technical advisor Mark Stockdale, there has been an marked increase in low emission vehicle sales and a sustained reduction in light commercial vehicle sales.
He says that November’s 15,621 new vehicle registrations were down 4.3% compared to the same period last year for New Zealand. The market year to date is 0.2% down on the first eleven months of 2021.
Registrations of 11,175 passenger cars and SUV’s were down 0.3% (39 units) on the same month last year and is ahead of 2021 year to date by 3.2% (up 3,358 units).
Registrations of 4446 new commercial vehicles were down 13.0% (667 units) on November last year. Year to date sales of commercial vehicles is down 7.4% (3589 units) on the first eleven months of 2021.
The top three models for the month of November were the Ford Ranger (1527 units), followed by the Tesla Model Y (1099 units) and the Toyota Hilux in third place (925 units).
Year to date the Ford Ranger has retained top spot (10,465 units), followed by the Toyota Hilux (9178 units) and the Mitsubishi Outlander (8768 units).
Registrations of heavy vehicles remains strong with 735 units for the month.
NZ Market leaders in November
Toyota retained the overall market leader with 17% market share (2709 units), followed by Ford with 13% (1960 units) and Mitsubishi in third spot with 10% market share (1639 units).
Market share year to date, Toyota has retained the lead with 18% (26,794 units), followed by Mitsubishi with 15% share (22,618 units) and then Ford with 9% (13,608 units).
BEVs, PHEVs and Hybrids
There were 2553 light vehicle and 23 heavy vehicle full battery electric vehicles registered in November. The top selling models were the Tesla Model Y (1099 units) followed by the BYD ATTO (475 units) and the Tesla Model 3 (266 units).
Year to date there have been 13,469 light passenger and SUV BEV’s registered compared to 5586 in November 2021.
Registrations of plug-in hybrids were strong with 542 units registered for the month. The top selling models were the Mitsubishi Eclipse Cross (202 units) followed by the Mitsubishi Outlander (164 units) and then the MG HS (42 units).
There were 1704 hybrids registered in the month of November, with the top selling models being the Toyota RAV4 (380 units) followed by the Honda Jazz (189 units) and the Toyota Corolla Cross (160 units).
NZ SUV and passenger vehicle sales November
Toyota was the market lead for passenger and SUV registrations with 15% market share (1654 units) followed by Tesla with 12% (1365 units) and then Mitsubishi with also with 12% market share (1306 units).
Mitsubishi retain the market share lead for passenger and SUV year to date with 15% share (16,276 units), followed by Toyota also with 15% share (15,803 units) and then Kia with 10% share (11,007 units).
Tesla has moved into sixth place with 5% market share (5726 units).
The top selling passenger and SUV models for the month were the Tesla Model Y (1099 units) followed by the Mitsubishi Outlander (599 units) and then the Toyota RAV4 (572 units).
NZ Commercial vehicle sales November
The market for light commercial vehicles has settled in at just over 7% lower than 2021 year to date.
Ford retained the commercial vehicle sector lead with 35% market share (1572 units) followed by Toyota with 24% (1055 units) and Mitsubishi in third with 7% market share (333 units).
The Ford Ranger took top spot for the month of November as the bestselling commercial model with 34% share (1527 units) followed by the Toyota Hilux with 21% share (925 units) and the Mitsubishi Triton in third place with 7% market share (313 units).
Market share year to date, the Ford Ranger has retained the lead (23% share and 10,465 units) followed by the Toyota Hilux (20% share and 9178 units) and then the Mitsubishi Triton (13% share and 5858 units).
Segmentation
The top spots were the SUV medium segment with 28% share followed by SUV compact vehicles with 19% then the Pick Up/Chassis 4×4 segment with 16% market share.
Year to date small to medium segments comprise 59% of the total market.
