The Scandinavian electric performance brand Polestar is planning to grow global sales of around 29,000 in 2021 by ten-fold to more than 290,000 sales by 2025.
It has released a second teaser image of the Polestar 3 SUV which will be the brands first vehicle to be produced in the United States at the Volvo Cars plant in Charleston, North Carolina.
The brand is planning to launch the Polestar 3 to the North American and global markets in 2022, and chief executive Thomas Ingenlath reiterated that the company is planning to launch a new car every year for the next three years and increase its presence to at least 30 global markets by the end of 2023.
He says there is a fundamental difference between Polestar and many other electric car companies.
“We are not a virtual company waiting to build factories and sell cars; we are an actual company already building and selling cars around the world. Our two cars are on the road in 14 markets globally and we expect our global sales volume to reach around 29,000 vehicles this year,” Ingenlath says.
“Expanding presence in these new markets, the arrival of three new cars, and further advances in its existing markets, mean that from here on in, Polestar is all about growth,” he says.
According to Ingenlath, the Polestar 3 is intended to be one of the most climate-responsible cars yet made and will in time offer autonomous highway piloting powered by the LiDAR sensor from Luminar and centralised NVIDIA computing power.
He says the premium SUV market is the fastest growing segment in the US automotive industry and is expected to be one of the most rapid to adopt fully electric vehicles.
