Chery Australia has signed a new sporting partnership as the automotive partner of the Care Wellness Kooyong Classic tennis tournament.
Through this partnership, Chery aims to build awareness of its new family SUV, the Tiggo 7 Pro.
“We are delighted to be associated with the Kooyong Classic, an event that showcases the spirit of competition and excellence,” Chery Australia managing director Lucas Harris says.
As part of this sponsorship, Chery will be actively involved in various on-site and off-site activities throughout the tournament. This include fan experiences, exclusive promotions, and vehicle displays.
“We are excited to welcome Chery as our official partner for the Kooyong Classic. Chery will play an essential role in delivering a world class event which is showcased not just in Australia but to a global audience,” Tournament director Peter Johnston says.
The partnership with the Care Wellness Kooyong Classic represents an important step in Chery’s ongoing commitment to supporting and promoting sports excellence in the Australian market, following on from its partnership with St Kilda AFL club.
