Autotrader Group has confirmed the appointment of a new regional sales manager in the form of Lexy Brady.
Brady arrives at the group with a decorated past, which includes past tenures at BMW, Mazda, SunCorp Group, and DealerCell among others. She has worked in the automotive industry for 16 years.
Brady will lead Autotrader Group’s teams in Queensland, Western Australia, and the Northern Territory.
Autotrader Group’s outlets include Autotrader, CarsGuide, and Gumtree Cars. The group boasts that it has a combined reach of 3.3 million unique monthly visitors across the three sites.
“I’m delighted to welcome Lexy to our team with her strong leadership and wealth of experience,” says head of dealer marketplaces Autotrader, CarsGuide, and Gumtree Cars, Saxon Odgers.
“The automotive industry is at one of its most defining moments of the last two decades, and at Autotrader Group we’re shaping the car buying journey for today and for tomorrow.
“Lexy will support dealers in the region to cater to consumer needs in the current environment and in the future with the Autotrader Group ecosystem.”
“I know first-hand that dealerships have been screaming for a product offering like ours,” adds Brady.
“One that boosts their reach a cross not one but three marketplaces, helps inform consumers throughout their car buying journey with leading editorial content, and brings buyers into their forecourt.
“Our open platform adds value to dealerships’ online and offline targeting efforts and provides them with transparency. I look forward to working with our customers across the region and helping them achieve their sales goals.”
